For small teams looking to use content to grow their brand recognition and sales
Whether you need to build or sharpen your B2B content marketing engine, I’ll help you strategize, prioritize, and execute with confidence.
Raise your hand if you're ready to...
- Create content that gets the attention of your target audience and drives them to take action
- Use content to enable your sales team to close more deals instead of chasing prospects who don't know your brand
- Build trust at scale across all of your channels without being stuck on the content treadmill
- Simplify your content strategy process and drive measurable results
- Have a content plan that helps you hit your short-term targets without sacrificing long-term growth
How I can help you step into consistent growth
Spoiler alert: There’s no such thing as a one-size-fits-all content strategy. I work with you to uncover your unique path to growth using my 3-layer content strategy framework.
Here’s a breakdown of what I’ll focus on to ensure your success:
You may or may not have to work on all of these elements depending on your gaps and where you are in your stage of growth.
Choose the right destination and path
To avoid one-off acts of content and wasting your resources, we need to choose the right topics, content goals, KPIs and tactical actions based on your business priorities and customer insights.
- I'll help you:
- package customer insights into topics
- set macro & micro content goals
- decide on KPIs & an assessment structure
- plan content campaigns
Standing out from your competitors
This makes all of your content efforts instantly more effective. Together we'll sharpen what makes your brand stand out.
We then translate those insights into content messages and delivery formats that bring in the right leads and position you as the obvious top-of-mind choice.
- I'll help you:
- refine your perspective messages
- create your sales enablement messaging pillars
- choose your content delivery style
Maximizing your resources
Getting more out of your content and efforts requires repeatable systems when it comes to creating, managing and distributing your content. You'll get access to my frameworks and resources as well as custom templates.
- I'll help you:
- amplify your content and messages
- improve your workflows
- tie everything together into an execution plan
Strategy + *In-the-weeds* Support
Ways we can work together
Not sure which is right for you? Get in touch and I’ll help you figure out or create a bespoke option for you.
STRATEGY
INTENSIVE
Ideal for teams who need a minimum effective content strategy and a high-level plan and to move forward with confidence and intention.
đź’ˇ Your custom [cross-channel] content strategy and execution plan
đź’ˇ 2 x 60-minute strategy sessions via Zoom
đź’ˇ Feedback and support between sessions
đź’ˇ A portal to store additional resources and session replays
Starting at $15k
6 weeks
Growth
spurt
Ideal for teams looking to build and run a high-converting content marketing engine with continuous support.
đź’ˇ An assessment of your current strategy and existing content [if relevant]
đź’ˇ Recommendations for addressing gaps and pinpointing growth opportunities
đź’ˇ Your custom [cross-channel] content strategy playbookÂ
đź’ˇ Recurring strategy and training sessions
đź’ˇ Regular content plan syncs
đź’ˇ Monthly support and feedback for the implementation
đź’ˇ Performance review
đź’ˇ Access to my Content Vault, which includes templates, frameworks, and consulting materialÂ
Tier 1: Starting at $6k/ month
Tier 2*: Starting at $12k/ month
*Currently fully booked for this option until April 2025 but feel free to reach out to get on the waitlist.
Starting at 3 months
I'm not everyone's cup of tea
You're in the right place if...
- You understand the importance of prioritizing customers over platforms and algorithms.
- You want to use content not to just check the box but drive measurable business impact.
- You want to connect all of your content efforts instead of putting every channel on its own island.
- And ultimately, you're committed to going beyond the cookie-cutter approach and average vanilla content.
Commonly asked questions
I do my best to work around your timeline but please note that applications are processed on a first-come, first-served basis. So the sooner you get in touch, the sooner you’d get to select and secure your preferred start date. Expect to book at least a 3 weeks in advance.
I have a platform-agnostic approach to content strategy —to help you create a consistent experience across all platforms and speed up the trust-building process with your ideal customers.
I care more about the problem you solve and the impact you make rather than your specific industry.
In the past, I’ve partnered with companies in B2B tech, IT Consulting, Industrial, CleanTech, IoT and marketing.
I don’t offer any writing services but feel free send me a DM on LinkedIn for referrals.
I require an upfront payment to cover the first month of our collaboration before scheduling your project.